Business and Digital Marketing Management BA(Hons)

Ever wondered how businesses stay ahead in today’s digital world? The way businesses connect with customers is constantly evolving, driven by digital, mobile, and social media. Accredited by the Chartered Institute of Marketing CIM and the Data and Marketing Association DMA, our Business and Digital Marketing Management BA(Hons) course equips you with the skills needed to excel in both digital marketing and business management. You'll gain industry-recognised expertise that sets you apart in the competitive job market. You’ll explore how businesses use social media to connect with audiences, design effective digital campaigns, and gain hands-on experience with tools like Google Analytics and SEO strategies. Additionally, you'll develop essential skills in organisational management, responsible business practices, and business transformation, preparing you for an exciting career in the digital business world. We take a hands-on approach to learning, blending academic knowledge with real-world experience. You’ll be taught by highly qualified academics and industry practitioners, meaning you’ll benefit from: Through a carefully designed curriculum, you'll engage with modules that enhance both your knowledge and practical expertise. These include key topics such as: Our Business and Digital Marketing Management BA(Hons) course has been developed with input from industry leaders to ensure it aligns with the latest job market demands. Our modules focus on equipping you with the skills employer's value—preparing you for a successful career in the digital business world..

IELTS 6.0 overall with no element lower than 5.5

International students: £17,600

UK students: £9,535

UK/Home: £9,535

International: £17,600

21 September 2026

28 June 2026

• University of Huddersfield, Queensgate, Huddersfield HD1 3DH, United Kingdom