UndergraduateFull-time

Digital Marketing and Analytics BSc (Hons)

Coventry University LondonUnited Kingdom
Level
Undergraduate
Duration
3 years full-time 4 years sandwich
Mode
Full-time
Subject
Marketing
Location
United Kingdom
Next intake
SEP 2026

Overview

This course combines strategic thinking, AI tools and data to help you develop an understanding of consumer behaviour, emerging technologies and how to lead creative, responsible marketing and brand campaigns. Course content has been designed to reflect current industry needs and includes opportunities to: develop knowledge of digital strategy, Big Data, AI and brand storytelling explore how to create marketing campaigns across digital platforms, with a focus on ethics and sustainability work on industry-informed projects and use marketing tools commonly found in professional settings.

Entry requirements

UCAS Tariff points120 UCAS points
A levelsBBB
GCSE4/C · Subjects: Mathematics, English
BTECDDM
T LevelsMerit
International Baccalaureate27
Access to HE Diplomato include 30 Level 3 credits at Merit

English language requirements

IELTS6.0 overall, no part below 5.5

IELTS: 6.0 overall (with at least 5.5 in each component area)

Fees

International students: £17,600 per year

UK students: £9,790 per year

UK/Home: £9,790 per year

International: £17,600 per year

Start dates

September 2026 November 2026 January 2027 March 2027 May 2027 July 2027

Application deadline

UCAS equal consideration deadline; late applications accepted until 30 June 2026

Campus

  • All locations Coventry University London, United Kingdom
East MidlandsEast of EnglandLondonNorth EastNorth WestNorthern IrelandScotlandSouth EastSouth WestWalesWest MidlandsYorkshire and the HumberCoventry University London

Where you will study

London, London, United Kingdom

Study in LondonLondon

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